WALGREENS

AI-Powered Prescription Platform

Streamlining patient enrollment and medication adherence through intelligent data aggregation

CLIENT

Walgreens

ROLE

Design Director

AGENCY

frog, a Capgemini Invent company

DELIVERABLES

Educational Platform, Video Series, Medical Materials, POS Conference Materials

THE CHALLENGE

Manual Processes Creating Patient Barriers

Core Problems

  • Manual enrollment creating friction and errors

  • Fragmented healthcare data systems

  • No centralized adherence tracking

  • Pharmacist administrative burden

  • Patients abandoning treatment due to complexity

  • Lost revenue from prescription abandonment

Walgreens faced a significant operational challenge: the manual patient enrollment process for specialty medications was creating friction, errors, and delays that negatively impacted both patient outcomes and pharmacist efficiency.

Manual paper-based enrollment processes were prone to errors and omissions. Patients struggled to navigate complex specialty medication requirements. Pharmacists spent excessive time on administrative tasks versus patient care.

The challenge was to create a digital solution that could aggregate disparate healthcare data, provide intelligent prescription recommendations, and streamline the entire patient journey—from enrollment through ongoing adherence tracking.

WORKING CROSS PLATFORM

Ensuring Alignment with Multiple Stakeholders

OUR APPROACH

AI-Driven Multi-Stakeholder Platform

We designed an AI-driven patient experience platform serving multiple stakeholders simultaneously: patients needing simplicity, pharmacists needing efficiency, and healthcare providers needing outcomes data.

The platform aggregates healthcare data from multiple sources, uses machine learning to provide personalized prescription recommendations, and enables real-time adherence tracking with proactive intervention capabilities.

01

Patient Portal

Simplified enrollment, medication reminders, status tracking, educational resources

02

Pharmacist Dashboard

Centralized pipeline view, AI recommendations, adherence alerts, outcomes tracking

03

AI/ML Engine

Prescription recommendations, adherence prediction, data aggregation, risk stratification

04

HIPAA Compliance

Prescription recommendations, adherence prediction, data aggregation, risk stratification

EXECUTION

Integrated Platform Architecture

Platform Features

  • Intelligent form pre-population using existing patient data

  • Real-time prescription status tracking and notifications

  • AI-powered prescription recommendations for pharmacists

  • Adherence risk alerts with intervention prompts

  • Integration with Walgreens pharmacy systems and EHRs

  • Mobile-responsive design for patient access anywhere

  • Secure messaging between patients and pharmacy teams

IMPACT

Platform Transformation Results

Hours

VS DAYS ENROLLMENT

Real-Time

ADHERENCE TRACKING

AI-Driven

RECOMMENDATIONS

Business & Patient Outcomes

Streamlined patient enrollment from days to hours

Reduced enrollment errors through intelligent validation

Enabled real-time adherence tracking across patient population

Freed pharmacist time for patient counseling versus paperwork

Improved patient satisfaction with specialty medication experience

Created scalable platform for future Walgreens digital health initiatives

Increased specialty pharmacy revenue through reduced abandonment

Successfully aggregated data from fragmented healthcare systems

KEY LEARNINGS

What This Project Demonstrates

The most impactful digital health platforms don't just digitize existing processes—they fundamentally reimagine the patient and provider experience by removing friction and adding intelligence.

This project demonstrated that AI and machine learning can solve real healthcare problems when applied thoughtfully. By focusing on actual pain points rather than technology for technology's sake, we created a platform that genuinely improved outcomes for all stakeholders.

THIS PROJECT DEMONSTRATES MY ABILITY TO

  • Design complex healthcare technology platforms serving multiple stakeholders

  • Apply AI/ML to patient experience and clinical workflows effectively

  • Navigate HIPAA compliance and healthcare data security requirements

  • Conduct user research and translate insights into product requirements

  • Manage technical implementation while maintaining patient outcome focus

  • Lead change management in pharmacy and healthcare settings

  • Build scalable platforms that reduce operational costs while improving care

Interested in working together on healthcare marketing that drives real patient outcomes?